Brand Guidelines

Before using our open source logo, we ask that you follow
a few simple guidelines to keep it looking its best.

Primary Logo

Secondary Logos

Horizontal Logos

Icon Marks

Bakery Marks

Additional Marks / Icons

Black & White Logos

Single color black and white.

Primary Logo

Secondary Logos

Horizontal Logos

This Barkfield Road logo should be used when when horizontal proportions are needed only. Unless absolutely necessary, use logo from previous page. Use when only a singular color is allowed.

Icon Marks

Barkfield Road initial icon is to be used only in minimal areas. (ie. sizes in which normal logos become illegible).

Bakery Marks

Additional Marks / Icons

Brand Do's & Don'ts

Barkfield Road initial icon is to be used only in minimal areas. ( ie sizes in which normal logos become illegible ). Here are some examples of how to use and not use the Barkfield Road logo. It is important that the appearance of the logo remains consistent. The logo should not be misinterpreted , modified, or added to. No attempt should be made to alter the logo in any way. Its orientation, color, and composition should remain as indicated in the document – there are no exceptions.

Brand Colors

Please use the green and pink version of our logo when possible with the colour values given below. They are our favorites! Our symbol can be used as a thumbnail / favicon only and as a full logo.

Barkfield Green

Barkfield Red

Barkfield Beige

Barkfield Tan

Typography

Fonts and Typeface.

H1

BROTHER 1816 Printed - Black

H2

BROTHER 1816 Printed - Black

H3

BROTHER 1816 Printer - Black

H4

BROTHER 1816 Printer - Black

H5
Brother 1816 Printer - Bold
H6
Brother 1816 Printer - Bold

p

Zilla Slab - Regular

Fonts in Action

Below is an example of how typography should be used to create a proper visual hierarchy in website format. 

H1

RECIPES

H4

NEW DOG TREATS

p

Try out this new recipe for your dogs birthday celebration, training graduation, or just an every day snack. Made with only the best ingredients for your very best fried to enjoy.

Buttons

This is how buttons should look on light and dark backgrounds. 

Alternate Button Style

Use this alternative button style when multiple buttons are present next to each other.  

Brand in Action

Service mockups. 

EVOLVE

Thank you

2022 All rights reserved. Barkfield Road

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